How Important is YouTube video marketing for your small Business?
If you are a small business and you're not using YouTube yet to help market your business, you are missing out on free, customer-engaging traffic. Being on YouTube is like having a store inside the World's Largest Shopping Mall... And yes, there are tons of competitors, but as I heard a comedian joke about one time... "I was in Houston, Texas once and saw a Starbucks packed with people, directly across the street was Another Starbucks and it was also packed." - There is tons of traffic on YouTube and if you are not using it, you are missing out.
You don't have to have an amazing, expensive video promoting your business. It could be just you, talking passionately about what your business does and how you treat your customers. Or it could be a slideshow of photos with a voice-over on top. Just get something up working for you; and don't just stop with just one video. I suggest posting a new video at least every two-weeks, if not even more frequent.
Good luck! And if you have any questions or ideas about how to create a small video like this for YouTube, do not hesitate to contact me.